Condition Readers To Share Your Content
Everyone knows the story of Pavlov’s dog. A summary for those who slept through 7th grade science class: The original and …
Digital Marketing and PR
Web Traffic Strategies Part 2: Build Affinity
Web traffic strategies is an ongoing series where I focus on one strategy at a time for building significant traffic …
Things You Should Never Automate
Automation through technology is a beautiful thing from an efficiency and productivity standpoint. I’m a fan of automating low-level and/or …
Marketing Lessons To Learn From Religion
Politics and religion both are taboo subjects for marketing writers to discuss. Neither institution wants its members to know that …
(NYT) Target To The Blogosphere: You’re Irrelevant
The New York Times reported today that Target told a blogger to ‘go away’ when that blogger sent a simple inquiry to …
PR And The Blogosphere: A Short Guide To Success
Proceed with caution As a PR practitioner who spends most of his life in the digital world, I can’t help …
The Power Of Giving Away Your Product Free
Charles Sheehan-Miles, who wrote “Republic: A Novel of America’s Future”, explains why he’s giving away his ebook in any way, shape or …
If You Build It, Will They Come?
The old adage of “if you build it, they will come” was something which previously applied only to locations in …
1.1.3 Update Bricked My iPhone (too)
Apparently I’m not the only one. After watching the Macworld Expo videos, I was psyched to upgrade my iPhone to 1.13. …
Online Publishers And The Ad-Supported Model
Many people running online publishing platforms are using contextual advertising platforms to deliver relevant ad content to their users to …