More Marketing Topics That Have Jumped The Shark
I previously wrote a guest post on my friend Louis Gray’s blog on marketing topics that have jumped the shark. That was …
Digital Marketing and PR
Social Measurement Webinar With HootSuite & Google Analytics
A few months ago, I shared the news with you of the new social reports in Google Analytics. Since then, millions of …
Why Social Magazines Aren’t “The Next Big” Thing For Marketers
Kipp Bodnar recently wrote a post at HubSpot’s blog titled The Next Big Thing for Marketers: Social Magazines. In it he opens …
Social Media Masters Programs: They Exist … And It Makes No Sense
As a graduate of the University of Florida, it pains me to share that my University is, in fact, offering …
How Do I Start A Career In Digital Marketing?
Recently I answered some questions for my colleagues on the Life at Google team on what it’s like to be …
The No-Nonsense Guide to ROI in Social Media
As a digital marketing strategist it confounds me that even as 2014 is in full swing, marketers, publishers and startups …
Reporter Follows Celeb-Obsessed People, Complains Twitter Is Broken
Oh NYT. What are we going to do with you this month? First you run an op-ed so out of touch with …
Macro Social Sites Are Just A Part Of The Digital Puzzle
A while ago I published a post sharing data from a site I run showing that two popular macro social sites are …
McDonald’s Responds To Pink Goop: But Is It A Good Idea?
There’s been a picture circulating on the Internet for years that McDonald’s Chicken Nuggets are comprised of some mysterious type …
The Best Social Media Storytelling Throws Customers To The Lions
The following is inspired thinking from Future Buzz community member and LiveWorld CEO, Peter Friedman. If you want to put your …