{"id":1100,"date":"2023-03-05T15:11:25","date_gmt":"2023-03-05T15:11:25","guid":{"rendered":"https:\/\/www.bursucretleri.com\/blog\/?p=1100"},"modified":"2023-03-05T15:11:25","modified_gmt":"2023-03-05T15:11:25","slug":"the-absurdity-of-yielding-your-presence-to-the-stream","status":"publish","type":"post","link":"https:\/\/www.bursucretleri.com\/blog\/the-absurdity-of-yielding-your-presence-to-the-stream\/","title":{"rendered":"The Absurdity Of Yielding Your Presence To The Stream"},"content":{"rendered":"

You would have to be crazy to completely yield your digital presence to services\u00a0owned by other people<\/em>.\u00a0 There are\u00a0so many reasons\u00a0you should maintain an independent presence, and most of those who have been active digitally well before the popularization of privately (vs. independently) owned web services know this.<\/p>\n

Yet still, there are tech-savvy people who get caught up in the hype and forget the benefits gained by maintaining an area all their own.\u00a0 Leo Laporte recently succumbed to this,\u00a0as noted\u00a0in a recent post at his blog.\u00a0 What happened is his content accidentally stopped being\u00a0 imported into Twitter from Buzz for 16 days (he stopped using Twitter and was just bringing content over from one service to the other).\u00a0 And not a single person noticed.\u00a0 Not one email or comment to Leo about it.\u00a0 Even Leo didn\u2019t notice.<\/p>\n

It makes me feel like everything I\u2019ve posted over the past four years on Twitter, Jaiku, Friendfeed, Plurk, Pownce, and, yes, Google Buzz, has been an immense waste of time. I was shouting into a vast echo chamber where no one could hear me because they were too busy shouting themselves.<\/p><\/blockquote>\n

Indeed.\u00a0 While there are many reasons to maintain an independent presence (as linked in graph 1) Leo is experiencing the poor\u00a0signal to noise\u00a0ratio within these networks, and the fact that they simply are not places to carve out a voice for yourself.<\/p>\n

The best part about this, Leo has a wildly popular\u00a0digital radio show\u00a0that is produced and broadcast via its own network.\u00a0 And he clearly articulates how the benefits of this have increased over time:<\/p>\n

Thank God the content I deem most important, my Internet and broadcast radio shows, still stand. I believe in what I\u2019m doing there, and have been very fortunate to have found an audience. I\u2019m pretty sure I would have heard from people if there had been 16 days of dead silence there. Hell, if we miss one show I get hundreds of emails. But I feel like I\u2019ve woken up to a bad social media dream in terms of the content I\u2019ve put in others\u2019 hands. It\u2019s been lost, and apparently no one was even paying attention to it in the first place.<\/p><\/blockquote>\n

You would think that due to this, Leo would understand the importance of self-publishing all his content and simply using things like Twitter\u00a0as outposts\u00a0to grow interest there.\u00a0 Building up outposts is not nearly as important as maintaining a place where you control the vertical and horizontal (this builds both equity and leverage).\u00a0 Anyway, let\u2019s wish Leo luck on his journey back into self-publishing and not simply working in a space where even with 200,000 followers he\u2019s not listened to.<\/p>\n

Meanwhile, The Next Web\u00a0reported on this story\u00a0and missed the point entirely:<\/p>\n

Laporte says that from now on he\u2019ll be concentrating on his blog\u2026.<\/p>\n

It\u2019s hard to believe Leo will stay away from social media for long. As someone who makes a living from discussing the latest developments in the tech sphere, he simply can\u2019t maintain credibility is he isn\u2019t active on at least some social media platforms \u2013 how will he know what he\u2019s talking about if he doesn\u2019t take part?<\/p><\/blockquote>\n

What?\u00a0 Yet again more writers don\u2019t understand that\u00a0blogs\u00a0are<\/em>\u00a0social media.\u00a0 In fact, a majority of links in both independent and public platforms simply work to\u00a0drive links and traffic\u00a0to blogs.\u00a0 Wouldn\u2019t you rather be what the end goal is rather than just someone else pointing to that content?<\/p>\n","protected":false},"excerpt":{"rendered":"

You would have to be crazy to completely yield your digital presence to services\u00a0owned by other people.\u00a0 There are\u00a0so many … <\/p>\n

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