I\u2019ve previously shared the importance of\u00a0learning marketing attribution\u00a0and how that was your chance to be a measurement early adopter. And last year I shared how exited I was to launch a new set of\u00a0social reports in Google Analytics.<\/p>\n
Tying both of these together (and thanks to our integration between Google Analytics and\u00a0Wildfire\u00a0that was first announced at\u00a0thinkDoubleClick\u00a0in June) social is getting\u00a0even more<\/em>\u00a0measurable. It\u2019s a\u00a0complete myth\u00a0you can\u2019t measure things like social and PR, in fact they\u2019re highly measurable and everyone\u00a0can have goals\u00a0here.<\/p>\n To help you see what\u2019s possible and act as a catalyst for better social measurement, I\u2019ll be participating on an upcoming Webinar with my colleague Jessica Gilmartin, Head of Product Marketing for Wildfire to show how social impacts the customer journey.<\/p>\n This webinar is Part 1 of a three-part educational series on social measurement, so you\u2019ll want to join if you\u2019d like some in-depth knowledge and inspiration.<\/p>\n Date:<\/b>\u00a0Tuesday, July 16, 2013 Register\u00a0on the Wildfire site here, and if you can\u2019t make it, fear not, they\u2019ll send you a follow-up link later.<\/p>\n Related<\/strong>: I\u2019ve \u00a0previously given a Webinar on social measurement for my friends at HootSuite. You can watch that on-demand\u00a0here.<\/p>\n","protected":false},"excerpt":{"rendered":" I\u2019ve previously shared the importance of\u00a0learning marketing attribution\u00a0and how that was your chance to be a measurement early adopter. And … <\/p>\n
\nTime:<\/b>\u00a010am PDT \/ 1pm EDT\/ 5pm GMT
\nDuration:<\/b>\u00a01 hr
\nLevel:<\/b>\u00a0101 \/ Beginner<\/p>\n